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Guide to Managerial Communication (6th Edition), by Mary Munter
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This book is written for you if you need to communicate in today's business or professional environment. *The thought of giving a presentation is making you nervous. How can you relax? *How can you write faster and more succinctly? *How can you use PowerPoint to create more effective slides? *How can you communicate effectively in different cultures? *How can you enhance your credibility and persuasiveness? *How can you write email that will be read? This newly-revised sixth edition summarizes practical skills for communication strategy, writing, and speaking. *SHORT: summarizing results and techniques *PROFESSIONAL: practical and useful *READABLE: clear, direct, easy to skim
- Sales Rank: #2616762 in Books
- Brand: Brand: Prentice Hall
- Published on: 2002-08-02
- Original language: English
- Number of items: 1
- Dimensions: 8.60" h x .30" w x 5.10" l, .46 pounds
- Binding: Paperback
- 198 pages
- Used Book in Good Condition
Review
Listed as one of the five business "books you shouldn't miss." — Wall Street Journal
"Short, professional, and readable ...indispensable for successful communication in today's business environment." — Journal of Business and Technical Communication
From the Publisher
Written by a leader in the management communication field and experienced consultant, this succinct and down-to-earth guide summarizes and reviews communication, writing, and speaking strategies - arming students with the know-how, techniques, and skills to deal successfully with managerial communication issues they will face as future business professionals.
From the Back Cover
This book is written for you if you need to communicate in today's business or professional environment.
- The thought of giving a presentation is making you nervous. How can you relax?
- How can you write faster and more succinctly?
- How can you use PowerPoint to create more effective slides?
- How can you communicate effectively in different cultures?
- How can you enhance your credibility and persuasiveness?
- How can you write email that will be read?
This newly-revised sixth edition summarizes practical skills for communication strategy, writing, and speaking.
- SHORT: summarizing results and techniques
- PROFESSIONAL: practical and useful
- READABLE: clear, direct, easy to skim
Most helpful customer reviews
0 of 0 people found the following review helpful.
Five Stars
By Onezie
Textbook
1 of 1 people found the following review helpful.
Not worth the money.
By B. Davis
This $50 book resembles a pamphlet more than a book. It is a small, softcover book -with very flimsy covers. The price tag is a huge ripoff. Be warned, you will be disappointed with this purchase.
7 of 7 people found the following review helpful.
One of the best books on business writing
By A Customer
Munter's work clearly and concisely leads you through making your message effective. She gets to the heart of communicating: what form should it take, how to structure it, and how to execute it so that it has the best chance of achieving your purpose. In particular, I was helped immensely from her discussion about how to analyze your audience and choose the best strategy for relaying your message. She not only covers writing, but also presentations and speaking. To top it off, she includes advice about whitespace, word choice, effective sentence structures, outlining, and more. An all-around great book that every purposeful writer should own.
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